Our solutions are systems that deliver search results without constant effort. Set it up and let the technology do the work.
Stay up to date with local search trends with content our experts have created to demystify SEO.
Locafy is a growing company that has been in the martech and web technology industry for over a decade. Get to know us!
How SW Roofing has built on their online presence and set themselves up for continuous local search improvement.
Headquarters
Saskatoon, Saskatchewan
industry
Roofing, construction
The challenge
Increase awareness and generate leads to the business in a competitive industry affected by seasonality
our solution
Locafy’s Proximity has helped raise the roof when it comes to getting results.
100/110
Landing pages launched on top 3 results on Page 1 of Google.
429
Website referrals leading searchers to the website.
29
New phone calls from the Google Business Profile in October.
In an industry that often depends on personal referrals, SW Roofing set themselves up to be referred in online search. With geo-targeted landing pages and an optimised Google Business Profile the business has seen an increase in traffic.
For a local business, getting found in the first results on Google can be something that is only hoped for. The time commitment and understanding of search engines have traditionally been a barrier. If they plan to hire someone, the financial commitment can be worse.
For SW Roofing, Locafy’s Proximity technology was a feasible solution that promised results a lot of other options did not. Fast, cost effective, and results-driven.
In an industry like roofing, there are so many options customers can choose from. On top of that, it’s not everyday people need to find a roofer.
That’s why getting found with key search terms can be a difference maker. Especially if you’re being found in the first three results.
Locafy’s Proximity has helped raise the roof when it comes to getting results.
With 110 landing pages that are optimised for one keyword and one local area launched, the business has been able to take up search engine real estate in the neighbourhoods that matter most.
In addition, Locafy’s 8-point Google Business Profile optimisation has contributed to a total of 3,440 impressions in November (GMB search and map views and landing page views).
With Proximity, SW Roofing has seen the following results:
With the successful landing pages, SW Roofing is positioned on top for almost every shingle... we mean single keyword and geo-location that matters to their business.
That means when the people of Saskatoon are looking for a roofing company, SW Roofing will show up as one of the most relevant options.
Get your business in front of customers. Employ top keywords with Locafy's low-cost and results-driven technology.
