Every unanswered review, answered in one run
Unanswered reviews tell customers — and AI engines — that nobody's home. This tool finds every review you haven't replied to and drafts a specific, human-sounding response for each one. Paste a past reply and it matches your voice.
How it works
GatherUp and Birdeye charge $200+/mo for review response tooling. Your backlog clear-out is free.
We pull your reviews
Enter your business name and we fetch your 50 newest Google reviews, flagging every one without an owner reply.
Drafted in your voice
Each reply references a real detail from the review — no templates, no “we're sorry you feel that way.” Angry reviews get empathy and an offline invite, never an argument.
Copy, paste, done
Every draft comes with a copy button. Paste them into Google Business Profile → Reviews and clear months of backlog in ten minutes.
Common questions
Do replies to old reviews even matter?
Yes — reply timestamps are public, and a wall of unanswered reviews reads as an absentee owner to every prospect who checks. Google has also confirmed responding to reviews is a ranking signal, and AI assistants summarize how a business treats customers from exactly this thread.
Will these sound like AI wrote them?
Each draft references a specific detail from the actual review, which is what canned replies always miss. Paste one of your own past replies and the tool mirrors your tone. You can (and should) tweak any draft before posting — you're editing, not writing from scratch.
How should I handle the angry one-star reviews?
The drafts follow the playbook that de-escalates: acknowledge specifically, own the miss without excuses, and move the conversation offline. No arguing, no discounts. A composed public reply to a bad review often wins more trust than the five-star ones.
I have way more than 15 unanswered. Now what?
Run the tool again after posting the first batch — it always picks up the newest unanswered reviews. Or skip the treadmill: Locafy's reputation module answers every new review automatically, in your voice, forever.
Clearing the backlog is step one. Never building one again is the goal.
Locafy's reputation automation replies to every new review in your voice and keeps the review velocity flowing — done for you, monitored monthly.