Authority through pressAuthority isn’t claimed. It’s cited.
Poseidon distributes professionally-written press releases across three tiers, local, regional, and national. Each release is a citation, a backlink, and a signal to AI assistants that your business is worth talking about.
Why press releases moved from PR tactic to AEO weapon.
Press release distribution used to be about getting picked up by reporters. That still happens, but the bigger win in 2026 is the digital footprint each release creates: high-authority backlinks, citations across news networks, and now, source citations inside ChatGPT, Perplexity, and Google’s AI Overviews.
When AI assistants answer “who’s the best [service] in [city],” they cite the businesses with press around them. Most local competitors have zero press footprint. That’s the gap Poseidon closes.
Three tiers, pick the reach you need.
Tier 1 · Local
Regional and local distribution. Citation and authority lift in-market.
Tier 2 · Regional
Expanded distribution across multi-market press networks.
Tier 3 · National
Top authority sources, broadest reach, biggest AI-citation lift.
Every release includes
- Professionally written copy
- Distribution to relevant networks
- Backlink reporting
- AI citation tracking (where available)
For businesses ready to look bigger than they are.
A solo practice can look like a regional authority with the right press footprint. A regional business can look national. Most powerful for legal, medical, financial services, fitness, hospitality, and real estate.
Press is the cheapest way to manufacture authority.
Hiring a PR firm costs $3K to $10K per month minimum. A Poseidon press release costs a fraction and gets you most of the same digital footprint, with the bonus of being measurable. Stack one a month for a year and your business looks unrecognizably more authoritative to both Google and customers.
Stack it with these modules
Cloud Blog Network
Pair news-network authority with the cloud blog layer for compounding lift.
Explore the moduleCitations
Reinforce the press footprint with consistent NAP across the same source pool.
Explore the moduleBlogs
Convert press-driven traffic into ranked, cited on-site content.
Explore the moduleStart manufacturing the authority your competitors don't have.
Book a demo and we'll show you what tier is right for your market, and the angle of the first release we'd write.